Selected Work by Tejj, TL;DR

This page is the work portfolio of Tejj, Product Designer at Microsoft AI & Windows.

Tejj has spent over a decade designing intuitive, scalable systems and is a named inventor on two granted patents. Past clients and employers include WongDoody, Temenos, Byju's, and XPO Logistics. His current work focuses on human-first AI experiences at Microsoft.

Beyond product work, Tejj is a best-selling Amazon author of Nodes of Wisdom, host of India's #1 design podcast Nodes of Design (120+ episodes, 60+ countries), data artist exhibited internationally, and ADPlist Top Mentor to 800+ designers globally.

This page presents selected case studies and project highlights. Based in India.

TEJJ©

Microsoft AIXPO LogisticsWongDoody TemenosByju's1B+ Users A DecadeMIT Hackathon Winner Microsoft AIXPO LogisticsWongDoody TemenosByju's1B+ Users A DecadeMIT Hackathon Winner

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My work has made headlines across the global tech landscape.

Tom's Hardware·Windows Latest·Windows Central·Neowin·PCWorld·Thurrott·TweakTown·Pureinfotech·winaero·Windows Forum·FreightWaves·Transport Topics·Supply Chain Digital· Tom's Hardware·Windows Latest·Windows Central·Neowin·PCWorld·Thurrott·TweakTown·Pureinfotech·winaero·Windows Forum·FreightWaves·Transport Topics·Supply Chain Digital·

Designing at the intersection of craft, AI, and consequence.

Hover a ring to read the principle.

Listen first, Human context Grounding projects in real human needs, behavioral data, and user empathy before introducing any technology. Listen first // Human context Frame the intent, Define guardrails Isolating the core problem and setting clear boundaries to ensure AI systems remain safe, helpful, and transparent. Frame the intent // Define guardrails AI-embedded prototyping, Iterate rapidly Leveraging generative tools and smart workflows to prototype, stress-test ideas, and explore variations at speed. AI-embedded prototyping // Iterate rapidly Ship at scale, Measure impact Deploying reliable, accessible interaction frameworks into production environments serving over a billion users. Ship at scale // Measure impact Decentralize knowledge, Open-source education Sharing frameworks, articles, and lessons learned about human-AI collaboration so the entire design ecosystem grows. Decentralize knowledge // Open-source education
Listen first, Human context
Grounding projects in real human needs, behavioral data, and user empathy before introducing any technology.
Frame the intent, Define guardrails
Isolating the core problem and setting clear boundaries to ensure AI systems remain safe, helpful, and transparent.
AI-embedded prototyping, Iterate rapidly
Leveraging generative tools and smart workflows to prototype, stress-test ideas, and explore variations at speed.
Ship at scale, Measure impact
Deploying reliable, accessible interaction frameworks into production environments serving over a billion users.
Decentralize knowledge, Open-source education
Sharing frameworks, articles, and lessons learned about human-AI collaboration so the entire design ecosystem grows.
Selected Work Case Studies

Windows 11: Drag Tray UX

Turned dragging a file into one fluid, intent-aware gesture at 1B+ Windows scale, a behaviour people perform more than 10B times a month. Shipped, built to a Gold accessibility bar, and named inventor on Windows’ first interaction patent granted in India.

PATENTACCESSIBILITY
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Reshaping Windows Hello

Reshaped Windows sign-in so face and PIN run in parallel, removing that jarring moment your own computer fails to recognise you. Designed for the real conditions where Hello used to break down, low light most of all.

IDENTITYSYSTEM UX
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From Health Search to Health Journeys

Shifted Bing and MSN Health from a clinical search engine into a calm, credibility-first journey. Scaled to 5.8M daily users across 22 markets, reached a #1 health publisher position, earned a patent, and was demoed to Satya Nadella.

AUTHORITYHEALTH UX
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Trustworthy Health AI Answers

Authored the patented trust framework that lets generative AI answer health questions naturally while staying grounded in expert sources. Over 90% health-intent coverage, and it carried from MSN to Bing to Copilot without a rebuild.

RESPONSIBLE AIPATENT
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HVS: Measuring Windows Craft

Co-created the human-centric framework that shifted the unit of quality from isolated screens to end-to-end user journeys. Evaluated on Think, Feel, and Act, it is now adopted across three major organizations to measure and systematically elevate Windows UX craft.

DESIGN STRATEGYSYSTEMS
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Share as a Creative Canvas

Transformed the Windows sharing flyout into an inline creation canvas. Built cropping, markup, and compression directly into the sharing surface, enabling users to polish and tailor content for its destination without app-hopping.

SHAREWINDOWS
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Healthcare Ads for High-Intent Search

Designed the multi-surface healthcare ad framework powering monetization across Bing and MSN. Unified provider directories, clinical services, and drug search results into high-utility, action-first experiences enabling direct scheduling and clinic contact while driving $690K ARR.

LOCAL INTENTMONETISATION
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Phone Link: No Dead Ends

Designed a frictionless background flow that installs missing apps in a single tap and seamlessly returns users to their active conversation. Eliminated critical UX dead ends across Toast, Tray, and Action Center, creating a pattern now adopted by People Widget and WhatsApp on Windows.

CROSS-DEVICEPLATFORM
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Systematizing Windows Craft

Reframed technical debt as experience debt, shifting focus from static screens to end-to-end user scenarios. Mapped 85% of legacy cruft onto real journeys and modernized 100+ native dialogs to WinUI 3, including core system surfaces powering 122M monthly active devices.

CRAFTFRAMEWORK
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Expert Answers

Invented a search interaction pattern that surfaces vetted human expertise at the exact moment of intent. Served as sole designer and researcher; patented the core interaction model, which directly powered a sibling surface generating $1.5M ARR.

EXPERTSPATENT
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AI Smart Share

Led design for explainable AI ranking in Windows share recommendation systems. Designed an interface that transparently communicates why items move, maintains spatial stability, and leaves final agency with the user, building AI trust through human control.

AI EXPERIENCEHUMAN CONTROL
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COVID Tracker Mobile

Designed the mobile COVID-19 tracker for Bing, turning a global crisis response into a life-saving resource for 20M daily active users. Shifted the UX from passive data dashboards to immediate, high-intent actions, enabling millions to instantly locate testing sites, access critical health guidance, and contact emergency resources.

MOBILE IASPEED
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COVID Vaccine Centres V2

Built a location-first vaccine tracker for India during peak pandemic demand, seamlessly guiding citizens from high-anxiety search queries directly to verified local centers and registration pathways. Scaled rapidly to serve 120–140K daily active users when access was most critical.

LOCATIONPUBLIC HEALTH
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Temenos Infinity Spotlight

Architected the core information architecture and navigation for the Activity Hub used daily across 3,000+ global financial institutions. Reorganized complex enterprise workflows around Orient, Decide, and Act, substantially lowering decision time for bankers and driving measurable improvements in ease of use.

IAENTERPRISE
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Corporate Loan Banking Suite

Designed an end-to-end corporate lending platform, onboarding through facility tracking, as a single banker canvas across five systems. Multi-million-dollar loans stay legible at every stage instead of fragmenting between tools.

LOAN OPSCONTINUITY
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Design Tokens & Modular System

Built a token foundation and modular component system that banking teams could actually use without forking the code. Added a clear governance path for edge cases, driving system adoption way beyond the original team that built it.

DESIGN SYSTEMGOVERNANCE
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The Future of AI in Banking

Interviewed leaders across 9 global banks and turned 40+ conversations into a 3-tier framework for AI authority and human control. The framework shaped 6 product roadmaps, 2 strategy cycles, and placed Top 6 at the Temenos Global Hackathon.

AI AUTHORITYRESEARCH
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Sell XPO

Redesigned freight quoting around live customer calls, letting automated logic handle the math while sales reps stayed in control of final judgment. Boosted cross-sales by 34% and improved booking efficiency by 42%.

QUOTINGHUMAN JUDGMENT
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XPO Connect

Designed the operator load boards, freight tracking, and capacity tools for XPO’s digital freight marketplace, built specifically for fast-paced shift work instead of passive dashboard monitoring. Recognized with an SDC&E 100 Supply Chain Award.

FREIGHT OPSAWARD
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Daily Work Analysis Tool

Led design and research on a creator-first daily progress tool for a 120-person content team. Made tracking work feel natural for creators while giving management clear planning signals, doubling team productivity and pushing goal completion past 80%.

CREATOR FIRSTEDTECH
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View all work The complete repository of shipped products, historical case studies, and technical design experiments. Open the vault

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The best digital experiences feel as intentional and considered as the brands they represent. I'd be honored to help you build one.

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